Some studies even suggest that 46% of social media traffic coming to B2B sites is from LinkedIn. What’s more, 94% of B2B marketers have a LinkedIn profile. Studies show that a whopping 80% of global B2B leads come LinkedIn. What’s better, the platform encourages peer-to-peer connections, making it possible for “like-minded” parties to find each other with ease.ī2Bs, in particular, have every reason to market on LinkedIn. LinkedIn, with more than 530 million active users allows users to follow and interact with the brands of their choice. Compared to others, these two networks provide marketers with better tools and targeted markets for lead acquisition.
Among the dozens of social networks, LinkedIn and Facebook are the most potent lead generation platforms.
0 kommentar(er)
